Google+
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How to Maximize Your Presence on Google+: Tips for Your Google + Personal Page, Business Page & Authorship
“It’s a moving target for it is evolving and upgrading fast.” Martin Brossman (in regards to Google) Google+ Page: Google+ is an efficient forum for people with like-minded interests to connect with each other. Your Google+ profile (located on your Google+ Page) shares details about who you are as well as explaining how others can [...]
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Setting up a Gmail account and Google Plus
This post is just for people that do not have a Gmail account and how to set it up including connecting to Google Plus. To get up a Gmail (Google email account) go here: http://Google.com/gmail , you will see the next image and select “Create an account”: This will bring you to this screen and [...]
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Pinterest
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People Who Should Not Try to Market in Pinterest
Who Should Not Use Pinterest Marketing on Pinterest can drive direct buying or lead-generating traffic to a commercial website. A Pinterest business account can function as a branding and image-building site to improve customers’ ideas about a particular company and what it does. I can help almost any business owner or marketing manager figure out [...]
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Pinterest Business Accounts
Great news, businesses using Pinterest for marketing don’t have to pretend that they’re “people” anymore! Pinterest released a Business category of accounts today, and you can either create a new account under the Business type or convert an existing one to the business category. Add a snippet of code to your business website (root directory) [...]
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Social Media Management
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What’s Easy about Social Media for Business?
As a business owner what about social media for business is easy to work with and why? Interacting with the people who respond on Facebook? Reaching out to follow and connect with people on Twitter? Getting to share things that are going on with your business? The ease of using photos and adding them to [...]
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Social Media by Industry
Social media and internet marketing strategies need to be customized to your industry, your geographic reach, and your business culture. Understanding best online practices for your industry requires some in-depth thought and experience. What great resources have you found for your industry? Share them here.
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Social Media Training
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Becoming a Social Media Manager
There are many social media and social media manager positions in the United States. Virtually every business that wants to grow needs to utilize at least some of the social media platforms to extend their reach. Many can learn on their own. Others will benefit from internships and getting experienced mentors. Yet others will want to have formal organized training through community colleges or other programs to be qualified for social media management roles in the workplace.
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Matrix of Social Media Related Functions
Social media jobs vary greatly, even within the same title, of social media analyst, social media coordinator, social media copywriter, social media strategist, social media community manager or social media manager. The functions that they encompass vary greatly. This graphic outlines some of the core competencies associated with social media jobs that may be included in any job.
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Other Recent Articles
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3 Ways to Support Buying Local for the Holidays Using Social Media
If you have a business or just enjoy supporting your community by buying from local-owned businesses, you keep money in your community and help your neighbors feed their families. When you share that you bought local on social media, you let your friends know it is important to you, and it inspires them to do [...]
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How do I record Skype calls?
Want to add an audio interview to your website or social media post? Here’s one simple way to record Skype conversations: 1 – Download this free software “MP3 Skype Recorder” here: http://voipcallrecording.com/MP3_Skype_Recorder 2 – Set up the software. 3 – Use the software whenever you want to record a Skype conversation and take note of [...]
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Getting Started on Pinterest: Understanding What’s What
Now that you’ve found out how to setup your Pinterest profile in the earlier post: How to Use Pinterest: Setting up Your Pinterest Profile let’s get more familiar with Pinterest and understand what’s what. Pinterest Lingo A pin? A pinner? Repin? English please! Here are some definitions that you might want to know: Pin: A image [...]
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Using Instagram for Business
What is Instagram? Instagram is a free popular photo sharing app. This app allows you to take pictures and share it with the world and also apply filters to your photos to spruce them up a bit. A boring photo on a phone could be turned into a visually aesthetic photo and earn a top [...]
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Pinterest and Copyright Law, for Pinners
Basic copyright law The basics the parts of copyright law that affect your actions on Pinterest, from a US perspective. “In the public domain” means, “the creator has been dead for 70 years.” It does NOT mean, “on the internet already.” Once created, any “original work of authorship” is copyrighted. The copyright is almost always [...]
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Communication Tips for Virtual Collaboration
Communication in Virtual Collaboration One of the most important skills to have in virtual collaboration is the ability to communicate clearly. Whether it’s through emails or over the phone, you’ll need to be able to clearly articulate questions and comments, your status on projects, and acknowledgement of new assignments. With this post, I’ll outline some [...]
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How Do I Set Up a Facebook Business Page?
Do you want to learn how to create a Facebook business page? This post will teach you how to do just that! You will also receive some tips on the best way to set up your very first Facebook page for your business. The best set up is to build the Facebook business page off [...]
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Tapping the Power of LinkedIn Groups
Your dream boardroom where all of the world’s businesses vie for an opportunity to work with your firm is not on the top floor of a smart Manhattan building or a downtown business center. It is in your pocket, your brief case and on your lap where you can disappear and reappear at will to [...]
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Google+
Google+ is not the house on the hill, but it’s a good start. Imagine the social media netscape as real estate. Every structure has its own unique qualities and is currently on the market with spaces to rent, to own and to expand. Facebook is a huge subdivision of diverse homes situated somewhere easily accessible [...]
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Google + Hangouts & Livestreaming
Google+ Hangouts – Live Video Google + is one of the newest social networks with a ton of features, but we are going to focus on how your business can live stream by using a feature called Google + Hangouts. Google + Hangouts is a feature that allows a user to have a video conference [...]
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About Social Media for Business
Social Media for Business: The Small Business Online Marketing Guide Martin Brossman trains micro business owners (1 – 3 people) and what we call “small” business owners, which we should probably call “very small” small business owners (4 – 20 people, we hesitate to call them employees, because they may be contractors or interns) in [...]
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Social Media for Business a Kindle Bestseller
Amazon’s Kindle sites sell Social Media for Business as an Ebook. Currently, Kindle Ebooks are not available on Amazon Canada and Amazon Japan.
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Free Business & Social Media Books via Kindle Free Ebooks
Kindle Free Ebooks provide an ever changing set of business and social media resources as publishers change book fees to free for short periods to extend their reach. Search your topics of interest regularly to catch amazing resources to help grow your business.
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How to Use Pinterest: Setting up Your Pinterest Profile
What is Pinterest? Pinterest is a social media site where you can pin your interest to as many different virtual pinboards as you would like. It’s a great way to keep up with many different interests as well as share those interests. Many people use Pinterest solely for personal interests, but Pinterest can also be [...]
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Kindle Fire Mini Review
In addition to reading, the Kindle Fire now allows you to download apps, browse the web, play music, video, and movies. If you’re an Amazon Prime user you get unlimited access to a big collection of movies and TV shows.
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